Rich messaging includes RCS and messaging apps like WhatsApp or Facebook Messenger, offering features like high-res photos, videos, audio messages, location sharing, and interactive buttons.
Brands can use rich messaging to boost engagement with interactive media, chatbots, and AI.
Location-based messaging uses real-time geographic data to deliver relevant messages to customers based on their current location. It leverages technologies like GPS and geo-fencing to provide personalized experiences
Brands can use location-based messaging to increase engagement, drive in-store traffic, and deliver time-sensitive offers.
Send tailored messages based on where your customers are, making each interaction more relevant.
Encourage nearby customers to visit your store with special offers or event notifications.
Set virtual boundaries to trigger automatic messages when customers enter or leave specific zones.
Deliver promotions at the right moment to capture attention and increase conversion.
Reach customers at the most opportune moments, leading to higher interaction rates.
Provide real-time information such as wait times, event changes, or service availability based on customer location.